How Often Should You Re-Test AI Visibility? Setting a Monitoring Cadence
A layered monitoring cadence for AI visibility: monthly core testing, fortnightly commercial checks, quarterly deep sweeps, plus the event triggers that override all three.

A layered monitoring cadence for AI visibility: monthly core testing, fortnightly commercial checks, quarterly deep sweeps, plus the event triggers that override all three.

Key takeaways Google rankings and AI citation share are produced by entirely separate systems — optimising for one does not move the other. AI models surface content based on entity clarity, answer density, and presence in training corpora like Common Crawl — not Domain Authority or keyword position. RAG-based tools (Perplexity, Microsoft Copilot, ChatGPT Browse)…
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